It's no secret that Apple products have been rising in popularity, especially since the release of the iPad, updated versions of the iPhone and the razor thin and ultra-light Apple Macbook Air. And, due in part to these popular products, a recent survey conducted by CNBC demonstrated that the tech-giant is quickly becoming a staple gadget in homes across America.

Specially, the poll revealed that approximately 55 percent of homes own at least one Apple gadget, and that one in 10 of those who don't own an Apple product said they plan on buying one next year.

"It's a fantastic business model - the more of our products you own, the more likely you are to buy more," says Jay Campbell, a vice president of Hart Research Associates. "Planned obsolescence has always been a part of the technology industries sales model, but Apple has taken it to a whole new level."

The survey also gave an inside look into the demographics of those who typically purchase Apple products. Seventy-seven percent of people earning more than $75,000 a year own at least one Apple gadget. Owners also tended to be male, college-educated and wealthier than typical Americans.

However, interestingly enough, Apple users varied in their age. Sixty-three percent of participants between 18 and 34 years old and those between 36 and 49 years old said they knew how to use Apple gadgets. However, that percentage dropped to 50 when people between the age of 50 to 64 responded.

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