One of the things that sets Apple apart from its competitors is the quality of its technical assistance services. Apple Care for Mac and iOS devices stands head and shoulders above other manufacturers' product guarantees, offering users comprehensive service for three years (if they purchase the warranty when they buy their device), including free 24/7 support by phone. Furthermore, the specialists you speak to are knowledgeable, trained experts working stateside who are friendly and helpful.

So it's good news for Apple users that the company plans to improve this service even further. 9to5Mac, an Apple news site, reports that the company will be expanding AppleCare to include 24/7 chat assistance, giving customers another way to seek assistance if their device isn't working correctly or they need guidance in accessing features.

Apple will also be overhauling their support website, giving their clientele a simpler, more intuitive interface that will be easier to navigate so that customers can get the help they need. It is reportedly designed to look similar to iOS, making it easier to handle for iPad and iPhone customers. Currently, the Apple support site is good, but can be a bit overwhelming as the company has so many products for which it still offers service. The redesign will help streamline the tech support process.

This is all great news for anyone who purchased AppleCare for their customized laptop, as the service will be available for both old users and new customers. To find out why Apple is such a highly regarded company in the area of tech support, check out the PortableOne online store and our selection of Apple products today!