The news that Apple has now been added to a list of brands that are influential in the automotive sector might come as a surprise. After all, the company is known for making iconic electronics such as the iPhone, not cars. But after giving your morning commute some thought, you might reconsider.
Ever since the iPod was released, Apple didn't just revolutionize the way we listen to music, but the amount that we have access to while we're in the car. For many of us, a trip to work begins with plugging in our iPod or iPhone and selecting the song, album or artist that we would like to hear during the ride. Of course, if you need directions, you can simply ask Siri or use a number of Apps that have their own GPS data. The phone's personal assistant will also help to dial phone calls, change music and read or send text messages while you only use your voice.
So while what you're driving may not be an Apple product, the way you entertain yourself in the car is increasingly an experience that was created and formulated by the folks in Cupertino. According to Social Media Today, Apple is one of the top influencers in the auto category along with classic American brand and iconic car maker Ford.
The fact that Siri is so helpful to drivers has led companies like General Motors to add the digital concierge to their cars as well. Steps like this have hopeful Apple fans thinking that the company will one day get into making cars itself. And while we can't say for sure if it will, it's clear that Apple is already making a dent in the automotive industry.
Only an innovative company like Apple could be considered influential in an industry that it's not even a part of. If you want a device that works well, contact PortableOne today, and we'll set you up with one of our customized laptops or iPads.