Apple's first quarter of 2015 reports record sales
On Tuesday, January 27th, Apple Inc. published its first quarter report for 2015, in which the company posted a record 74.6 Billion dollars, with a net profit of 18 Billion.
Among many of the factors credited for this tremendous growth, compared to last year, iPhone and Mac sales reaching all-times high, as well as Apple App Store sales, massively contributed to the numbers. iPhone sales reached 74.5 Million units sold, accounting for net sales over $51 million, compared to last year’s $32.5 Million.
Macs have seen a 14% increase in units sold, as the Mac netted nearly $7 Million, according to Apple, the result of a combination of decreased prices and the introduction of new products, from the new Apple Mac Mini, MacPro and iMac Retina 5K desktops.
The Cupertino tech giant is not likely to slow down, as the momentum is still building towards products not yet released, like the Apple iWatch.
Apple’s focus on interconnected services, particularly pertaining Continuity, has already began electrifying the market, and the promise of a much more personal user experience, as described during last year’s event, seems to gain traction with consumers, especially those willing to be early adopters of Apple’s future home automation plans.
Particularly this year, will be the year of wearable tech and an early glimpse at the future of home automation. Speaking of which, Apple TV users had an early glimpse at HomeKit, through what seems to be a testing platform for home automation as part of Apple TV’s software’s recent updates. Apple TV, as well as a group of other accessories, such as Beats Music products and services, and App Store purchases, accounted for 5% of all sales for the first quarter.
It’s worth noting Apple’s focus on enterprise applications and devices, which will be an even stronger contributing factor, also thanks to IBM.