What do you get if you mix together Apple TV, Disney, CNBC, Facebook and Twitter? According to Global Equities Research analyst Trip Chowdhry: “Social TV”. Following a series of interviews with Apple developers, Chaudhry seems to have drawn his own conclusions on what Apple Inc. plans to do with Apple TV in the near future.

Apple is now in the unique position where it might be able to afford to buy and operate its own Sapphire screen manufacturing plant, and supply the material to Apple devices at a considerably lower cost. Question is: will Apple do it?

According to the technology blog site Re/C​ode, Apple is getting ready to host a new event, initially slated for October 21st, then moved up to October 16.

The machine, called the "Heineken Sub", commissioned by Heineken, is 41 centimeter long, and in the shape of a cylinder.